As far as we’re concerned, March means Madness of the basketball variety, and keeping up with all aspects of the NCAA tournament is an absolute must. If you feel the same way, then we think you’ll find our complete guide to all things college basketball on the social web indispensable. A recent survey…

Amid the considerable sound and fury of SXSW, on-demand music-streaming subscription service MOG announced the launch of its impending mobile app for iPhone and Android . The mobile service will launch in the early second quarter of this year for a $10 per month fee, which also includes on-demand desktop streaming…

Sony’s finally put a name to their motion controller , and it’s called PlayStation Move . Updated with hands on. Sony will have multiple packages. A standalone Move controller, or a package with PlayStation Eye + Move + a game, or an entire console solution. The Eye and Move and game combo will be…

Teresa Basich is the Content Marketing Manager at Radian6 , the social media monitoring and engagement platform. She blogs at Writing On Purpose and is @TransitionalTee on Twitter. The Olympics. They’ve been talked about, reported on, blogged about, tweeted, YouTubed, Facebooked, Flickred, and then some. A sporting event of this magnitude is prime…

Reebok is once again looking to stir up the Internet with a racy viral video, this time around featuring Chuck Liddell – of UFC fame — and girlfriend Heidi Northcott working out in the nude. The video, which appears to have been first leaked to TMZ , has the look and feel of…

If you were waiting for the next huge online video event, this is it. Tiger Woods is set to break his silence on Friday morning with a press conference that will be broadcast live at 11 a.m. ET on Ustream, via the company’s partner CBS News . News of Tiger’s first public appearance since admitting to…

For sports leagues, social media represents an unprecedented and unparalleled opportunity to connect with fans on a personal level. That’s especially true for non-team sports, such as golf, which tend to be more star driven and benefit greatly from fans making a personal connection with players. The PGA Tour, which …

Bummed because you don’t have the time to salivate in front of the Sports Illustrated Swimsuit Edition Ustream ? Well, now you can get plenty of SI content sent directly to your cell: All you need is a physical issue of the mag and a camera phone. Once you pick up your issue …

When the clock runs out on Super Bowl XLIV tomorrow, the Gatorade that gets dumped on the winning coach’s head will be one of three new sports drinks that the beverage company has debuted in Miami over the past week, the culmination of a marketing blitz that has made heavy use of social media and…

Jalen Rose is a former 13-year NBA star and current ESPN sports analyst but may be best known for being a member of the famous University of Michigan Fab Five . The big game is this weekend. Super Bowl XLIV will feature the Indianapolis Colts, from the AFC, and the New Orleans Saints, from…